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Submitted on
February 15, 2012


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Two Steps to Start

:bulletgreen: Create a new account
This is not necessary, per se, but if you have in mind to do more than just one or two sheets of adoptables, it might be a good idea to start a new account. This way you won't spam your watchers' inbox, if they're not interested in adoptables, and you can organize your gallery in a better way.

:bulletgreen: Be a member of Adoptables Groups
dA is a big community and the sheer amount of new deviations every day makes it hard for your art to be seen. Considering that you just made a new account for your adoptables, you have basically no watchers whatsoever so how can you get the exposure you need to sell your characters? The answer is join Adoptables Groups. By doing this you can do two things, the first is submit your adoptables to their gallery and advertise them, the second is observing the trends, what people like to draw and buy more.

Make Adoptables
Adoptables Tutorial

It is always hard to decide how to price your own adoptables and there are no guidelines for this. There are, however, two lines of thought on this:

:bulletgreen: Timer Pay
You decide how much you think your *time* is worth. So, if you take half an hour to make an adoptable and you think your time is worth 800pts/$10 an hour, then the adoptable is going to cost 400pts/$5. While this method is more fair to the artist (you), you should also take into account what your current drawing level is. (Remember that the buyer doesn't see the effort, only the result, and better looking characters sell for more.)

:bulletgreen: Mean Pay
Look around, take twenty or thirty adoptables that generally look like yours (drawing style, flats/CG, anthro/animal) and look at how they were priced. Then choose something in the middle. This is a method that follows the general pricing, so it will be easier to sell your characters if you price them like this, but it also disregards any effort you might have put in the making of your adoptable.

The Secrets: Patience and Exposure

:bulletgreen: Exposure
dA is a big community, among the many artists who are looking for a character to adopt there is certainly one that would adopt yours, but you can't expect them to come knocking at your door, begging you to sell them your character. You need to advertise your adoptables, submit them to many Adoptables Groups, maybe add a link in your signature to your Adoptables Account. Why do you think the big companies spend so much money on advertising?

:bulletgreen: Patience
In the end, Adoptables Selling comes down to this and only this. Patience and staying strong on your own rules.
I'm usually sympathetic when people want to buy my adoptables and tell me that they can't afford them because their adoptables *don't sell*, but I become a bit annoyed when I go to their page and see that their 20 points adoptables are all sold through trades and drawptions.

Selling adoptables can be hard and it may take a lot of time, even months, you can't simply give up after a few days! If you are not concerned about the points/money, then write in the rules that you're open for trades too, but don't write that it's *points!only* and then give adoptables out to the first person who begs you with a pretty please. Doing this is pretty dangerous for a seller because you show your customers that, with enough begging, you will yield to their requests because you have done so before. And an artist who has adopted from you through a trade, will ask you *again* if they see something else that they like.

(If you are unable to refuse them, then offer them a trade for a *new* design, like an art trade. This way you still have your adoptable to sell and you've made the other person happy.)

Adoptables Journals Series:
Adoptables, Basics for Adopters
Adoptables, Basics for Adoptables Artists
Adoptables Tutorial
Adoptables, Writing an Artist's Description
Adoptables, Customs
Adoptables, Design Tutorial
Adoptables, Buying Adoptables
Adoptables, Pricing
Original Species Tutorial
Adoptables, Auctions
Adoptables, Original Species Confusion
Adoptables, I sold one, now what?
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LockStockCreation Featured By Owner Nov 9, 2014  Hobbyist Digital Artist
Iv pretty much understood what needs to be done but I'm just confused on how the paying works, do they send points? how do i turn those points into money?
Karijn-s-Basement Featured By Owner Nov 10, 2014
You can choose the currency you want to be paid in, if points or money (and money currency). If you want to ask for points and then converst them to money, you need to ask the buyer to use a Purchase Button you'll need to set on a deviation (not necessarily the one with the adoptable you're selling but usually that one). I wrote a Journal about it but it's a bit old: The Purchase Button and P2U DeviationsI'm so trying to avoid thinking about graduation, so I thought to explain this a little better.
What are P2U Deviations?
They're deviations that ask you for a points' price to download their content, hence the 'Purchase' Button. Many of them are downloadable bases, but some are high resolution, unwatermarked versions of the previews everybody can see and favourite. In other cases, it's simply a way to pay for an adoptable or to purchase a custom, it really depends on what the deviation's owner wants to do.
Example of a P2U Base:

Can everybody use the P2U option?
Not currently. Right now it's available to Beta Testers only. This means you need a Premium Membership (paid account) and an active Beta Testing option (free). The dA staff has however said that this feature will be available to everyone and not just to Premium Users. This means that people just need to wait until all the bugs have been worked out and the Platform is released to the public. No, I

Because now there's also the Commission Widget that you can set up if you want people to pay for adoptables there, and it works the same way as a Purchase Button. I advise you to go to dA's FAQ/ToS and read there too, you'll probably find something more up to date. ;)
Jamirez Featured By Owner Nov 2, 2014  Hobbyist Digital Artist
I'm not too focused on adoptables, but this was extremely helpful and informative. I can't wait to read the rest of these journals to improve selling my adopts. :la:
Karijn-s-Basement Featured By Owner Nov 2, 2014
Happy you found them useful. ;)
Artemis-adopties Featured By Owner Edited Oct 6, 2014  New member Student General Artist
I've pretty much established what adoptables are, but there's a sub category of them that still confuses me: hatchables. I've searched and searched for info about them, and while loads of people seem to do hatchables no one really explain how it works. I get that the principle is about the same, but how exactly do hatchables work? How do you hatch the eggs? Do people just adopt the egg and create their own design of the character based on how the egg looks, or does the hatchable creator draw the hatched character's design later? And if it's the latter, why not just draw a regular character to begin with instead of a hatchable?
Karijn-s-Basement Featured By Owner Oct 6, 2014
There are four main kind of hatchables:
- Complete Surprise
- Mostly Custom, Nearly Commission
- Pick a Base
- It's Already Done, but You Didn't Hear it from Me

They all start with an egg, and the only differenct is how much influence you have on the final design and how much of the design you can guess without buying the egg.

Complete Surprise = The design is already done, but the artist doesn't give you any clue on what it is. The only thing you can know is the palette, because usually eggs are done with the hidden design's palette.

Mostly Custom, Nearly Commission = Rare kind, this one. You know the palette, but the artist lets you choose sex/race/extra. So it's basically a mini-commission on a pre-set palette.

Pick a Base = The most common. The artist gives you the palette and gives you a choice on the lineart/base you want, among a couple the artist has.

It's Already Done, but You Didn't Hear it from Me = The artist gives you the palette and tells you on which base he's going to do the design. Most likely the design is already done.

Most of the eggs on dA are auto-hatchable, so they 'hatch' when the egg is bought, without other actions needed. Others require actions, the nature of such must be decided by the egg artist. Who usually writes them down in the description and makes sure the buyer has read everything before selling them the egg.

And the reason why people like eggs... It's mostly about the surprise. ;)
Artemis-adopties Featured By Owner Oct 6, 2014  New member Student General Artist
Wow, wasn't expecting a reply this quickly, haha. Well, now that I'm more informed it's time to add hatchables to the list of adopts I make~

Thanks so much for the info!
Karijn-s-Basement Featured By Owner Oct 6, 2014
I was online, no sense in waiting. ;)
(And I'm procrastinating studying...)

You're welcome and good luck. :D
Artemis-adopties Featured By Owner Oct 6, 2014  New member Student General Artist
Don't feel bad, I've been procrastinating studying the whole day- //shot

Anyway, since we're on the topic of adopts, can I ask you something? You seem pretty experienced with adopts, and I recently made an original species... it hasn't gathered much interest so far though and I think I might need on a second opinion on this OS, would you mind looking at it and telling me what you think? If you want to, that is ;w;
Karijn-s-Basement Featured By Owner Oct 6, 2014
Haha, I feel like an old coot now. :D
But no, seriously, I'd be happy to help you out, though you need to realize that with everyone and their grannies doing adopts and throwing themselves in the OS business (they were 'original' about two or three years ago, but now they're all that seems to be out there), it's hard to shine, unless you can count on a great drawing style or an already big pool of watchers.
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